Enterprise Development Project on Royal B & B

Chapter One: Environment Analysis 1.1         Environmental Analysis methodological analysis The analysis was conducted via two primary and unessential inquiry. 1.1.1 Primary research Primary research simply essence collecting commenceings, entropy and information on the topic chosen by the informant through ways such as making a survey, questionnaire, observations, interviews, etc. For this research, the proponents choose questionnaire to gather primary data. The proponents were acquire battalion to fill up the questionnaire in the island of Penang especially virtually the Geor perplexown theatre such as Chulia Street, Penang Street, Batu Feringhi and Pulau Tikus. The questionnaires were distributed to 60 respondents. The sample groups were backpackers and frugality travelers. The proponents excessively did the individualal observation on market characteristics, touristry trend, operational procedures and situate potential. 1.1.2 Secondary researc h Secondary research means conclave and collecting data that has already existed and been researched by others from places such as newspaper, internet, journals, reference books, magazines, television and so on, generally the mass media. For this research, the proponents hold the Internet, magazines, newspapers and reference books as a base of sourcing discover materials of vicarious research. 1.2 Environmental Analysis Results 1.2.1 Analysis of survey questionnaire 1. Is this your first revolutionise to Penang? pick: Yes or No (No.

of times visited) Analysis: to consider proscribed the role level of potential tourists who wi ll bribe to Penang. 2. How many nights are! you going to stay in Penang? Option: 1, 2, 3, 4, 5 or >5 Analysis: to convey out the number of nights they are going to stay in Penang. 3. How do you usually travel? Option: Alone or in a group (Number of people in the group) Analysis: to find out their travel behavior so that to prepare the facilities that for a person or a group of people including families. 4. How... If you privation to get a full essay, order it on our website: BestEssayCheap.com

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